Skincare Market Questionnaire(护肤品市场问卷调查)

调查的目的:通过对各种不同职业、性别、年龄的护肤品的调查,使我们了解护肤品的主要消费群体,以及适用群体。您的用心回答,是我们不懈的追求。

Q1:What is your gender?(您的性别是?)

Male(男)
Female(女)

Q2:What is your occupation?(您现在的职业是?)

White collar(白领)
.Student(学生)
Staff(公司职员)
Teacher(教师)
.Free occupation(自由职业)

Q3:How old are you?(您的年龄是?)

Below 20(20以下)
20-25
25-30
30-35
More than40(40以上)

Q4:What is your skin type?(请问您的肌肤类型是什么?)

Oily skin(油性肌肤)
Dry skin(干性肌肤)
Hybrid partial dry skin(混合型偏干性肌肤)
Hybrid partial oily skin混合型偏油性肌肤
Other types(其他)

Q5:Domestic brand or foreign brand, which do you prefer?(您个人认为国内品牌和国外品牌,哪种你更认可?)

China(中国)
Europe and America(欧美)
Japan and Korea(日韩)
Other countries(其他)

Q6:What the price you can accept?(您能接受的护肤品价格?)

Under 200RMB(200元以下)
200-500
500-1000
More than 1000RMB(1000元以上)

Q7:What do you think about the total cost of skin care products?(您平时考虑在护肤品的花销占总花销的多少?)

Under5%(5%以下)
5%-10%
10%-15%
10%-20%
Over 20%(20%以上)

Q8:What are the most important functions you consider?*(多选,您购买护肤品时的首要功能需求是什么?)

Whitening and Brightening complexion(美白提亮肤色)
Moisture(补水保湿)
Isolation and radiation(隔离防辐射)
Others(其他)

Q9:What are your first consideration when buying and selecting the skincare products?*(多选,您在购买和选择护肤品的首要考虑的是?)

Brand(品牌)
Function(产品功能)
Quality(产品品质)
Price(价格)
Service(商家服务)
Outside packaging(款式包装)
Ever used(曾经用过)
Friends’ recommend(朋友推荐)

Q10:What channels do you usually choose to know the skin care products?*(多选,您平时选择何种渠道了解护肤品)

TV commercial(电视广告)
Internet(网络)
Fashion magazine(时尚杂志)
Professional makeup artist (专业化妆师咨询)
Friends’ introduction(朋友介绍)

Q11:Which brands are you usually used?(您常用的护肤品的品牌是?)

选项1

Q12:What is your hope about the problem of the new skincare products?(您希望以后研发出的护肤产品所针对的问题是?)

选项1
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Skincare Market Questionnaire(护肤品市场问卷调查)
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